Categories :
Communication Design
SubCategory :
B-01 Corporate and Brand identity
Applicant Company:
Triangler Co., Ltd. , Taiwan
Manufacturer :
Holystone Co., Ltd. , Taiwan
Design Company :
Triangler Co., Ltd. , Taiwan
Designer :
Chi-Yao Tang、Chun-Yao Huang、Hsiang-Chia Wu、Yi Wang
HolyStone has been an electronic components supplier for 38 years. Ten years have passed since the last time it recruited through campus job fairs, and it wanted a fresh and new image to grab the attention of the students. Its logo was extended into large open eyes seeking new partners, and square elements were combined to conform to the characteristics of the clients and products. A unique humorous visual vocabulary was employed to present the company’s story to students.
